We understand that sometimes colored packaging is used to preserve a brand and its design identity, so consumers recall their favorite product when shopping. Think of green Sprite®, or red Tide® detergents. Did you know that some of those products are changing their packaging colors? And most importantly, do you know why? Coca-cola, for example,ContinueContinue reading “Transparent is the new green”
Tag Archives: plastic waste
Tis the season… to take out the trash!
Did you know that between Thanksgiving and New Year’s Day, Americans produce 25% more trash than usual? That’s about one million extra tons of garbage each week! All that wrapping paper, glitter, ribbons… which have an average lifetime of… 60 seconds? Give or take! $12 billion worth of packing material is spent every holiday seasonContinueContinue reading “Tis the season… to take out the trash!”
Size Matters
Imagine a recycling collection truck full of all sorts of packaging, of all kinds of materials sizes and shapes, dumping everything on a screen or belt. What do you think has more chances of being sorted first? The larger ones, of course. As a matter of fact, the sorting process at the Material Recovery FacilityContinueContinue reading “Size Matters”
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